Guides
Fix missing addresses and broken links
Find the addresses visitors could not reach and the links inside the CMS that lead nowhere, and mend them with redirects or edits.
How-to guide3 min read
Open SEO › Not found. It shows the environment chosen in the top bar; pick another from the list on the right.
Addresses visitors hit
Visitors hit lists addresses the website was asked for that have no page and no redirect, with how often and the pages that linked there.
To fix one, choose Add redirect, then pick a live page or type an address. The address leaves the list as soon as a redirect or a live page covers it. Addresses not asked for in 90 days drop off by themselves.
Addresses that only scanners ask for are never counted, so bots looking for weak spots don't fill the list. That covers addresses such as /.env, /wp-admin, /_environment and /info/refs, anything with .php in it, addresses ending in a backslash, and the website's own build files under /_next/.
One-off visits
Other bots guess common addresses, such as /about-us, /news or /press, to see what a website has. Those look like any other missing page, so they can't be left out by name. Instead, an address asked for only once or twice, with no page linking to it, is folded under One-off visits. The counts at the top leave them out too.
The list shows what's worth a redirect: addresses asked for three times or more, or that a page links to. Choose One-off visits to see the rest, and Hide one-off visits to fold them away again. A one-off address that keeps being asked for moves into the list by itself.
Archive and clear
- Archive: tick the addresses you do not need to act on and choose Archive. They leave the list but keep counting visits, and Archived shows them. Select them there and choose Restore to bring them back.
- Clear log: removes every address for the environment, in the list and in the archive, and starts counting from zero. It cannot be undone, so you type a short code to confirm. It needs the SEO Manager role or higher, and it is recorded in the audit log.
Broken links in the CMS
Broken links in the CMS lists links on pages and in menus that lead nowhere:
| Reason | Means |
|---|---|
| Page not live | It links to a draft or unpublished page |
| Page in the bin | The page it links to was deleted |
| Page deleted | The page no longer exists at all |
| No page at this address | A typed address that no page or redirect covers |
| File deleted | A link to a file removed from the library |
Links marked Live are on published pages or in menus, so visitors can click them now; fix those first. Open goes straight to the block or the menu. Add redirect mends an address without editing the page.
Addresses the website serves itself
Some addresses, such as the shop or booking, are served by the website rather than the CMS. Choose The website serves /shop on a row, or list them in SEO › Settings › Links, and links under them are no longer reported.
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